Facebook has become an essential tool in the modern digital marketer’s toolbox. With 1.47 billion daily active users it is one of the most effective social media platforms for business. Facebook users are highly engaged with the content posted on the network and they generate around 4 millions likes every minute.
Landing Page is an opportunity for the company to tell the most important thing about their products and services within a few seconds, and for a potential client – to make sure that it has hit “bullseye”. Besides, it is a powerful tool for converting traffic and generating leads.
Did you know that relevance score influences ad cost?
Here are some tips on how to improve your Facebook Ads relevance score and advertise more effectively at a lower cost.
When you serve ads on Facebook, its platform defines how well your ads fit the audience you target them to.
When it comes to Facebook Ads, the hype is real. With over 2.13 billion monthly active users and in-depth targeting features, Facebook is one of the best places to find qualified leads. There is no doubt that running Facebook Ads is an incredibly effective way to grow your business.
Utilizing the Google AdWords Platform can dramatically increase traffic to your site, but you can agree that the paid search industry is extremely competitive. Competitors are bidding on the same keywords as you and the market is constantly changing. So, how do you stand out?